AASPMN Leadership Conference & Annual Meeting: “SUCCESS DEFINED”
AGENDA AT A GLANCE
Pre-conference Day 1:00pm – 9:00pm • Conference Day 8:00am- 5:30pm
Monday, April 28
1:00pm – 4:00pm Achievement Now – Elevate Your Success
Presented by Tyler Enslin, Tyler Enslin International
Consistently Strong Estimates: Tools for Success
Presented by Will Latuff, Latuff Brothers & Josh Shaw, Shannon’s Auto Body
6:00pm – 9:00pm Member Welcome Party
Tuesday, April 29
7:00am – 5:00pm Registration Open
8:00am – 8:30am Coffee with Vendors
8:30am – 9:45am Opening Keynote: Remaining Positive in Challenging Times
Presented by Tyler Enslin, Tyler Enslin International
10:00am – 12:00pm Roundtable Discussions (Attendees will participate in 4 topics for 25 minutes each)
12:00pm – 1:00pm Lunch with Annual Meeting
1:00pm – 2:00pm Vendor Showcase
2:00pm – 2:45pm BREAKOUT SESSIONS
A. First Impressions, Online Reviews, and Customer Marketing: Tools for Bringing
Customers In & Keep Them Returning
Presented by Max Gamm & Doug Robison, Optimize Digital Marketing
B. Making the Law Work for Your Shop: AASPMN Legislation and Successes
from Arbitration
Presented by Sam Richie, Larkin Hoffman & Brian Chenvert, InsuraClaim
3:00pm – 3:45pm BREAKOUT SESSIONS
A. Boost Your Profits with Precise Documentation and Efficient Material Management
Presented by Alberto Amaya, 3M
B. What You Need to Know: Employment Laws and the Modern Workforce
Presented by Christopher Chantry, Larkin Hoffman
4:00pm – 5:30pm Closing Keynote & Reception
Me, We, and Glee: How to Have a Great Attitude, Work As a Team and Keep Your
Sense of Humor
Presented by Nick Arnette
THIS CAN’T-MISS EVENT Has Been Designed For Shop Owners & Managers! JOIN US APRIL 28-29!
Independent shop leadership is not easy, and with so many ways of doing business, it can be hard to figure out if you are successful. This conference is your opportunity to connect with your peers here in Minnesota to talk about what winning in the automotive industry means. Success looks wildly different from shop to shop, so focus your energy on what you want from your shop. Gain valuable practical information to help you run a successful business.
Monday, April 28:
Achievement Now – Elevate Your Success
1:00pm – 4:00pm
Presented by Tyler Enslin, Tyler Enslin International
There seems to be an overwhelming amount of content and speakers available on the subjects of achievement and success. Yet, according to Inc. magazine, 92 percent of individuals who set yearly goals fail to reach them. Clearly a fresh approach is needed. In this program, Tyler delivers that approach in a way that is unique, applicable, and engaging.
One major advantage of this session is that it is extremely participant focused. While many speakers on the subject of personal growth share their own stories in an attempt to motivate the audience, this program focuses completely on the individual attendees. People are much more excited and action oriented when they focus on their own goals and their potential to reach them, instead of solely hearing about someone else’s achievements.
Additionally, Tyler specifically aims to educate, not motivate. While there can be some benefit from motivational speakers, sustainable personal change takes more than just motivation. This session delivers the education necessary to help participants create permanent habits to drive achievement.
Learning Objectives:
• Understand the actual reason why so many people fail to reach their goals
• Create meaningful individual goals
• Learn four simple habits that can be implemented immediately to drive achievement
• Discover actionable keys to a productive mindset
• Define the features of an energizing goal
• Develop individual action steps to begin the achievement process
Consistently Strong Estimates: Tools for Success
1:00pm – 4:00pm
Presented by Will Latuff, Latuff Brothers & Josh Shaw, Shannon’s Auto Body
Our job as collision repair shops is to put vehicles back on the road that can withstand future accidents. This workshop will cover critical information on creating reliably strong estimates through use of OEM procedures and other best practices. We will do a deep dive into some of the operations that are not performed as frequently as they need to: scans, inspections, and calibrations. Too often shops do these without compensation or overlook these operations because the insurance company doesn’t believe they are necessary. This workshop will walk you through how to turn safety denials around for your shop.
Topics Covered:
• Local area trends, updates and discussions
• What is a post-collision safety inspection?
• Who is responsible? Is that my job?
• Scan needed? Calibration needed?
• Repair procedure information
• Roles: Customer, Insurance, Shop
• Repair plan changes: Why? Who?
• Total Loss? Now What?
Nearly 200 attendees have taken advantage of training through AASPMN with Josh Shaw in recent months. Participants rave about how much they take away and immediately implement. This is a cannot-miss opportunity to learn from local experts who are up against pushbacks from insurance companies just like you!
Member Welcome Party
6:00pm – 9:00pm
Join other members for refreshments and fun. This is your opportunity to network with other shop leaders and talk about what’s really going on in the local market. Comradery and beer can lead to invaluable inspiration!
Tuesday, April 29:
Coffee with Vendors
8:00am – 8:30am
The day will kick off with a caffeine boost and time to browse the vendor tabletop displays. Suppliers are in the shops of your competition every day. They have unique insights into what is going on in the industry. That knowledge leads to which products and services they put in front of you. Don’t miss this opportunity to explore how you can improve your business outcomes and keep your team happy (aka productive).
Opening Remarks & Keynote:
Remaining Positive in Challenging Times
8:30am – 9:45am
Presented by Tyler Enslin, Tyler Enslin International
In a recent study conducted by Ipsos, 60 percent of adults surveyed globally report experiencing stress to the point where they feel unable to cope, while 51 percent of Americans view mental health as a top concern in their life. Many can relate to these sentiments even during normal times, but during times of crisis these issues are most certainly magnified. Of course, challenging times in themselves take on very different forms. Whether it is a stressful work project, conflict with another individual, financial struggles, health issues, family problems, or a national or global crisis, the principles in this highly interactive program have been designed to help. As a crisis can affect multiple areas of life, this content has been customized to impact both career and personal aspects of living. Attendees will learn strategies that can help them to control stress levels, build habits to promote growth, and focus on opportunities. Whether currently dealing with a major crisis, or just desiring to be prepared for the next set of challenges, participants can be confident implementing the practical concepts from this session.
Learning Objectives:
• Discover three keys to manage mindset and reduce stress
• Consider seven daily habits to promote personal growth and mental health
• Learn specific techniques to stay focused and productive during challenging times
• Create individual action items to maximize opportunities
Roundtable Discussions
10:00am – 12:00pm
Each year the roundtable discussions are one of the cannot miss elements of this conference. You never know who you will end up meeting and learning something new from. Peer to peer conversations give you the truly practical tips and validation that you need to succeed in the local market right here in Minnesota. Attendees will participate in four topics for 25 minutes each.
Leadership/Business General
• Shop Safety: Protecting Your Team and Your Business
• Rising Insurance Costs: How Much Do You Need?
• Multi-Location Leadership
• AI Customer Service
• Mechanical and Collision Business Combined
Mechanical
• 20 Groups & Leadership Consultants
• Building Projects & Major Expenses
Collision
• Supplement Time Delays
• Results from Department of Commerce Complaints
• Repair Planning & OEM Resources
• Safety Inspection Denials
Lunch with Annual Meeting
12:00pm – 1:00pm
This year’s annual meeting will include presentations from industry experts on key member benefits and programming, including legislative activities, AASPMN and MNCARS updates, member meetups, and other resources to help you and your shop thrive.
Vendor Showcase
1:00pm – 2:00pm
Don’t miss this opportunity to catch up on the latest and greatest in products and services and get answers to questions you haven’t had time to ask.
breakout sessionS 2:00 – 2:45pm:
A. First Impressions, Online Reviews, and Customer Marketing: Tools for Bringing Customers In and Keep Them Returning
Presented by Max Gamm & Doug Robison,
Optimize Digital Marketing
Learn why your digital footprint is more valuable than ever in today’s fast-paced world. How does your website rank? What determines your ranking? And what are potential customers really looking for? Discover how to harness the power of digital marketing and make it run on all cylinders—so you can focus on your business and get time back in your day!
B. Making the Law Work for Your Shop: AASPMN Legislation and Successes from Arbitration
Presented by Sam Richie, Larkin Hoffman & Brian Chenvert, InsuraClaim
MN has some of the strongest insurance laws in the country that are part of the reason MN automotive loss repairs are higher than many other states. During this session, the presenters will talk about how AASPMN and its members are working to improve the accountability and enforcement of these laws. AASPMN Lobbyist Sam Richie will talk through two AASPMN bills gaining traction with bipartisan support. Brian Chenvert will provide case study examples and insights from dozens of arbitration hearings. This is critical information to help you advocate for your customers and complete safe repairs.
breakout sessionS 3:00 – 3:45pm:
A. Boost Your Profits with Precise Documentation and Efficient Material Management
Presented by Alberto Amaya, 3M
Are you leaving money on the table? Many body shops unknowingly give away repair materials without proper documentation—costing them thousands in lost revenue. This course will show you how to capture, track, and invoice for billable items used in a repair.
You’ll learn:
• How to identify and document often-overlooked materials
• Best practices for integrating billables into your repair planning
• Strategies for securing proper reimbursement from insurers
Join us and take control of your profitability—because every dollar counts!
B. What You Need to Know: Employment Laws and the Modern Workforce
Presented by Christopher Chantry, Larkin Hoffman
This session will focus on the practical side of what you really need to know as an employer in today’s world. With major changes at the state level with laws impacting employment practices, it is important to know what is happening to not only that care of your employees but also protect your business from disgruntled employees or reporting requirement violations.
Closing Keynote: “Me, We, and Glee: How to Have a Great Attitude, Work as a Team and Keep Your Sense of Humor” & Vendor Reception
4:00pm – 5:30pm
Presented by Nick Arnette
After a full day of content-rich sessions, important conversations and new connections, it is time to unwind with refreshments and a drink. This is your chance to chat with others about their big “ahh!” moments from the day. The closing keynote will energize you for the drive home and give you the perspective needed to improve your business and life. We could all use a bit more humor to get through the ups and downs of this industry!
Grab a seat as Nick Arnette presents: “Me, We, and Glee: How to Have a Great Attitude, Work as a Team, and Keep Your Sense of Humor.” The title of this keynote pretty much describes it all. It encompasses maintaining a positive outlook during changing and stressful times, defining teamwork and enhancing humor at work and home.
Nick specializes in delivering relevant content and a customized message that’s intertwined with humor. Studies show people learn better and remember more when they are in a good mood, so Nick’s goal is to keep his audiences inspired, informed and happy! Nick has performed for hundreds of groups, including AT&T, Unilever, Microsoft, Adobe, and Motorola. He has worked with such comedy greats as Jay Leno and Jerry Seinfeld, and has performed in all the top comedy clubs, such as the Improv, Catch a Rising Star and the Comedy Store. His TV appearances include A&E, Comedy Central and HBO. Nick Arnette also has a background that includes sales, the hospitality industry, education, and award-winning work in mortgage banking. All this experience means you’ll get a performer who is an expert at entertaining and who can relate to people’s work environments! Nick is perfect for any group that wants to laugh, feel good about life, and leave with some practical advice they can use right away. Wouldn’t you prefer entertainment that gives you something to feel good about?
Our Host Hotel
Mystic Lake Center & Casino Hotel
2400 Mystic Lake Blvd. NW
Prior Lake, MN 55372
952-445-9000 or 800-262-7799
RESERVATION DETAILS:
When making reservations by phone, please let them know you are with the AASP Annual Conference to ensure you receive our Group rate of $169.00 per night. Reservations must be made by 3/26/25 to
guarantee that rate. Call 952-445-9000 or book online at https://bit.ly/AASPMN2025hotel.
Where Work and Play Collide!
Inspired by the beautiful scenery and changing seasons of Minnesota, Mystic Lake Center blends elements of nature with modern, functional design, state-of-the-art technology, innovation and quality.
Relax in one of the luxurious hotel rooms at one of the largest hotels in the Twin Cities and enjoy a variety of your favorite casino games under one roof.
Slots – Grab some friends or meet new ones when you sit down at one of the hottest machines around, or a classic favorite.
Bingo – Bin-glow crazy during matinee and evening sessions with big payouts! Grab your friends and get daubing.
Table games – There’s room at the table! Get in the action with new table games like Baccarat, Three Card Poker, Ultimate Texas Hold ‘Em and Mississippi Stud as well as familiar classics like Blackjack.
Want more? Check out the March 2025 issue of AASP-MN News!